There are hundreds of millions of webpages on today’s internet and they’re all competing for visitors that share the same interest.
One of the toughest challenges facing any website owner is their website design and how they can use it to attract those visitors.
The most challenging question the website owner has to answer is; ‘How can my website content provide answers to relevant questions but present them in an engaging way?’
Simply presenting the same old content in the same old way just won’t get you, the website owner, any reader engagement or interest.You have to study your subject and visit as many competitor websites as possible. Sites that cover the same subject and other sites on related topics.
Then make a list of what you liked, what you thought worked and most importantly, what clearly doesn’t work.
Learn all you can and try to avoid creating a website design that is the same as all those others.
Then consider your target audience and your subject before addressing the design. The overall design effect should be relevant to the subject matter and presented in a way that will appeal to the reader.
Your content may be unique and original but if it’s presented in a bad way it’s simply not going to attract and hold your readers.
Use our website design essentials when designing your website and think about the site as a whole not each webpage separately.
There should be continuity in your website design and a user sitemap for easy site navigation as well as a sitemap formatted for search engines.
Understand and pay attention to the knowledge you’re trying to share, include relevant tips, how to articles and links to recent publications on your topic.
… Your website should encourage interaction with others, without being a nuisance. Your recommendations should be well researched and of practical use.iDex7