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SiteSell – Site Build It Delivers SBI 2.0

The Affordable Web 2.0 Solution for Small e-Businesses

The Next Generation of e-Business Building

Site Build It leverages the e-business-growing efforts of its owners by adding the ability of their site visitors to add genuine, full content Web pages that deliver long-tail search traffic, build visitor communities and spread virally. For the first time, visitors to small business niche websites have a full voice, well beyond mere blog-commenting. For the first time, small e-businesses have their own full Web 2.0 platforms that enable a whole new level of user-generated content, site and traffic growth, and viral spread.

Typical sites and blogs speak in a one-to-many voice and are all about the author. SBI 2.0 sites listen, are many-to-many, and are all about their visitors. Its 2-year pre-launch history bears out that this is the next generation of e-business building for everyone.

MONTREAL, Canada (October 22, 2009) - SiteSell.com today introduced "SBI 2.0", the interactive generation of Site Build It!. SBI is the all-in-one system of process, tools, support and updating designed to build successful e-businesses (not just Web sites or blogs, which are merely the "place of business"). Now, SBI 2.0 delivers, through its proprietary platform, automated, regulated and high-quality Web 2.0 to small business owners, enabling visitors to easily generate unlimited content pages for them and increase traffic by creating a viral, inbound-link buzz.

This specialized software, in development since 2005, was released as a separate module to SBI owners in 2007. Its steady refinement to date, along with outstanding results, culminates in its release as the next generation of SBI, and is now available to all users free of charge.

Combine the best of Facebook, Youtube, and Twitter on a small e-business scale and you have SBI 2.0. This business-leveraging module is included, at no extra charge.

Up until now, according to SiteSell Founder Ken Evoy, true Web 2.0 technology was financially out of reach of small business owners. Blogs became their sub-optimal default choice. "The most business-related interaction these owners could hope to generate was a comment here and there on a blog post," explains Evoy. "The problem is that the majority of people who follow a blog, which I equate to a stack of newspaper clippings that age rapidly, just want to read the latest post and they usually don't bother to comment or read outdated posts."

That's why Evoy describes SBI 2.0 as the unique combination of traditional niche-based content sites, which already generate unmatched success rates, built-in e-zine list management, and RSS distribution, now multiplied by the power of quality-controlled, user-generated content and viral interaction among participants. Says Evoy, "It's not the one-to-many type of content-building, like blogging, where you still do all the content-creating. It's many-to-many where your visitors want to share information, while others comment, rate and spread the word."

Not only does your site grow with true content, you learn more from your visitors by liberating them to share what they want instead of merely commenting on what the author has chosen to write. SiteSell CEO Daniel Kornitzer adds, "When like-minded people with the same passion have a voice, they use it to create valuable Web pages for you, the kind of content that Google really gets its teeth into and delivers tons of long-tail search traffic."

Users of SBI's interactive software have been creatively engaging their audience since 2007 by inviting visitors, for example, to either ask questions, share best/worst experiences, post photos and videos, rate and review products related to the Web site's theme, enter contests, or create directories. Naturally, in true SBI style, the software has been constantly upgraded, as has the accompanying guide (in text and video format). It provides user-tested strategies, from simple to advanced, to spark additional content and monetization ideas.

The launch of SBI 2.0 demonstrates SiteSell's commitment to helping everyday people turn their interests and passions into long term, profitable e-businesses. SBI is already renowned for its e-business success rate and its intensely devoted customers.

"SBI 2.0 takes everything we've done to date," exclaims the passionate Evoy, "and ups it by the power of 2. Or should I say the power of 2.0? It pushes way beyond blogging. It is true Web 2.0 for the small e-business entrepeneur."

Full details are available at SBI 2.0.

Duplicate Content and Authority Niche Web Sites

The duplicate content issue has gone back and forth on the Internet for the last several years now. There are camps that have been saying that your web site will be penalized if you have duplicate content, to the camps that are saying your web site won't gain any benefit if it has duplicate content on it, to those that say that you shouldn't worry about it at all. With all of these opinions flying around over the Internet, which camp should you pitch your tent in?

The basic answer is there really is no duplicate content penalty outside of your own web site. There are undesirable side effects in the search engines if your website has duplicate pages, however this article focuses on duplicate content between 2 different websites. Your web site may not benefit much if you have duplicate content (duplicate content means that your entire web page content is basically the same as another web page). However there are ways to use content on your website that is used on other web sites and not have it look like duplicate content to the search engines, but that is another article. If you don't want to worry about duplicate content in any way shape or form, then having an authority content web site is the way to go.

Authority sites are sites that the search engines see as being an authority in any subject or niche. A good example of an authority site is answer.com. The search engines see this web site as being an authority in a number of different niche areas, and as a result many pages on the answer.com site rank highly in all types of search results. Even if it has the same content that is found on other web sites.

What is the result of this exercise? If you have an authority site, the search engines will rank your site higher than other sites with the exact same content, even if your site has posted the content after other web sites. This is insightful information because now there is finally definitive proof to create quality content websites.

So what are some of the characteristics of an authority content web site?

• The first is that it is a high quality web site that has key word related content in a specific niche. Content is also routinely updated and added to the site. Many blogs end up being authority sites, because they are constantly updated and usually tightly focused to a specific niche.
• Authority sites may also have a list of resources, keep a list of events, or have reviews and links to other sites (an example of this type of authority site is antique-marks.com). A good way to think of an authority web site is to ask yourself if you would use this site as a resource in any way, or would you recommend it to someone else. If your answer is yes, then you can bet that the website is on it's way towards being considered as an authority site by the search engines if it isn't considered one already.

Authority content websites are the way to go if you don't want to worry about duplicate content. They are simple to create but take some time to build and to become an authority site. They are not something that you can build overnight with automated software. So if you are looking for a quick fix, building an authority niche site is not for you.

If you are interested in building a long term asset that will be loved by the search engines, and build you an online income, then you should join one of the membership web sites that will teach you how to create an authority niche web site properly. In our opinion there is no better resource for this than Dr. Ken Evoys, Sitesell - Site Build It system. and one of the reasons for our high praise is instead of offering a time-limited or disabled-this-or-that trial,
SiteSell go much further and give you a completely unlimited Money-Back Satisfaction & Success Guarantee...